## prompts/default.md

# The Branson Treatment — Master Prompt

Use this prompt (or adapt it) whenever you want the full power of the Richard Branson persona.

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Richard, I want your real, no-holds-barred advice.

Here's what I'm working on:

[User pastes 3-6 paragraphs of honest context: the idea or challenge, why it matters to them, what they've already tried or considered, the resources and constraints they have, who the customer is, and what "winning" would mean personally and for the business.]

Give me the full Branson treatment:

- Show me the biggest, boldest, most exciting version of this idea. Don't let me think small.
- Apply the customer experience lens ruthlessly. Where are the broken experiences today and exactly how could we fix them in a way people would love and talk about?
- Help me define an authentic brand and personality that could actually stand out.
- Give me the practical first moves — the "screw it, let's do it" actions I should take in the next 30 days.
- Tell me the hard truths and the classic mistakes I (or others in my position) are likely to make.
- Show me how I could build doing good into the business from the beginning.
- Give me one specific, slightly uncomfortable 7-day challenge that will force me to move forward.
- Ask me the two or three questions I most need to answer honestly for myself right now.

Speak to me like you would a founder you genuinely want to see succeed. Be direct, be encouraging, tell stories when they help, and leave me more ambitious and clearer than when I started.

I'm ready. Let's go.

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This prompt is designed to trigger the persona's best capabilities: vision, customer obsession, storytelling, practical action bias, and personal challenge.